Airline executive lauds Sandals Resorts investment In Caribbean tourism
Chief Executive Officer of Inter-Caribbean Airlines Trevor Sadler has praised Sandals Resorts for its commitment to the growth and development of regional tourism, as it continues to open new resorts creating employment and generating economic activity for islands all over the Caribbean.
Sadler attended the recent Sandals Travel Advisor Recognition (STAR) Awards held at the newly opened Sandals St. Vincent and the Grenadines resort. The event, which is held by Sandals to recognise its top producing travel advisors from all over the world, also brought hundreds of travel advisors to the islands, many for the very first time.
The Inter-Caribbean Airlines boss said the drive to invest in new territories and to promote the destinations themselves, underlies not only the power and stability of the brand, but the belief the company has in the potential of the Caribbean.
Sadler added that his own airline has benefited from the Sandals Effect, recalling when the company took its Beaches brand to the Turks and Caicos Islands some 27 years ago, “that by itself drove a lot of tourism, but it also drove economic activity, the need for more employees, and for Inter-Caribbean it was one of those early developments of connecting the Turks and Caicos particularly with Jamaica, the Dominican Republic and other islands that set us on the path of growth.”
Sadler said he was pleased to see Sandals continuing to take a leading role in Caribbean tourism under its new Executive Chairman Adam Stewart.
